“I think being able to take a look back at your past actions and how you chose to get out of the heat of things - is one of the core focuses at this point in my life,” says Jordan Nash

Episode 64:

Guest Name: Jordan Nash

Guest Business: The Squared Paper Co

Summary Style

EPISODE SUMMARY

In this episode of Black Businesses Matter,I had the pleasure of conversing with Jordan Nash, the founder of The Squared Paper Co. Despite facing challenging circumstances stemming from her parents' divorce, Jordan utilized school as a means of distraction. As an adult, she embarked on a journey of self-discovery, finding solace in the act of journaling. Jordan firmly believes that self-reflection is paramount and can be achieved through journaling. She also reflects on a pivotal moment in her life - the passing of her brother - and how she chose to process this event.

Jordan shares the story of how The Squared Paper Co. came to fruition. While working a full-time job, she transformed her graphic design hobby into a successful business, which provided her with the financial stability to launch an e-commerce journaling business. Jordan highlights the significance of discipline when balancing a full-time job and managing a business. She conducted extensive research and employed TikTok to pitch her business to potential distributors, eventually landing her journals on the shelves of Barnes & Noble.

Jordan explains the ethos of her business and the motivation behind its structures. Her goal is to foster a more inclusive and mentally healthy society by breaking down barriers and spreading awareness through her journals and ADHD-friendly planners.

If you want to learn more about reflection and mental health and the importance of journaling in your wellness journey this is the episode for you. 

IN THIS EPISODE, I TALK ABOUT…

1. What was Jordan’s upbringing like and who was she as a little girl?
2. Is the squared paper company something that developed over time?
3. Do you go back and read your journals?
4. What did it feel like to transition from e-commerce only to retail?
5. How does her business provide wellness for individuals?
6. What is a self-care practice that brings Jordan joy? 
7. Why do black businesses matter?

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To connect with The Squared Paper Co

Visit their website: https://thesquaredpaper.com/

Follow them on Instagram:  https://www.instagram.com/thesquaredpaperco/

Connect with them on Twitter: https://twitter.com/thesquaredpaper

Connect with them on Facebook: https://www.facebook.com/Thesquaredpaperco/