Special Episode: AI in the marketing and communications space

Guest Name: Cle Andrea Hayden and Lori Pelzer
Guest Business: Inked Digital Marketing and Girlgobegreat

EPISODE SUMMARY

In this episode of Black Businesses Matter, I interview Cle Andrea Hayden, Founder and Chief Digital Strategist of Inked Digital Marketing Agency, and Lori Pelzer, CEO of Girlgobegreat, a Professional and personal development company, and GirlgobegreatAI. The discussion delves into AI, defining it as a technological tool with a focus on data collection algorithms. Cle Andrea sheds light on the digital marketing perspective, viewing AI as a data collection tool that is already widely utilized in the industry. She stresses the significance of considering intergenerational experiences in analyzing and adapting to AI. Lori and Cle Andrea share their initial encounters with AI tools like Chat GPT, highlighting their efficiency and integration into their professional lives. Lori explains as an innovator in the coaching space AI provides her clients with the ability to multiply themselves creating a space for efficiency. The two address the fear surrounding AI for black entrepreneurs. Lori advocates for the use of AI as an equalizer, emphasizing its potential to empower black entrepreneurs. Cle Andrea stresses the need for customized adaptation in black businesses to drive substantial growth. Both offer insights into helping business owners embrace AI as a tool, emphasizing the value of trial and education in the AI adoption process.
If you want to learn more about AI and how to incorporate it in your business this is the episode for you! 

IN THIS EPISODE, I TALK ABOUT…

1. AI 
2. How is AI viewed in the digital marketing space?
3. What were their first experiences with AI?
4. How to incorporate AI into your business? 
5. How business owners can embrace AI? 
6. How to address the fear associated with AI? 
7. What brings them joy?
8. Why do black businesses matter?

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To connect with Lori Pelzer
Follow them on Instagram: https://www.instagram.com/loripelzer/
Connect with them on Facebook: https://m.facebook.com/Loripelzer
Connect with them on LinkedIn: https://www.linkedin.com/posts/lori-pelzer-86423054

To Connect With CleAndea Hayden and Inked Digital Marketing 

Visit the website: https://www.inkeddigitalagency.com/
Follow them on Instagram: https://www.instagram.com/inkeddigitalagy/
Connect with them on LinkedIn: