“Why don’t we dig into how trauma shows up in our businesses? ,"says Larvetta L. Loftin Artwork

Black Businesses Matter

Black Businesses Matter is a weekly podcast show on the impact of collaborating and advocating for Black Businesses to drive impact. It is hosted by Larvetta L. Loftin. Founder of The L3 Agency, a full service influencer marketing and communications agency. Hear from investors, thought leaders, supply chain leaders, DEI practitioners and business owners on why engaging minority businesses should be a social responsibility when black businesses are the largest employers of black people. Each episode will provide inspiration and actionable tools to help you become culturally sensitive in growing your business or brand. Each episode are about 30 - 45 minutes in length to help you to pledge to support Black businesses EVERY DAY in EVERY WAY and REIMAGINE #blackbusinessesmatter.

All Episodes

Black Businesses Matter

“Why don’t we dig into how trauma shows up in our businesses? ,"says Larvetta L. Loftin

August 18, 2025 • Larvetta Loftin • Season 10 • Episode 115

We would love to hear from you! Text "BBMFAM" to (312) 300-1300.

Episode 115:

Guest Name: Larvetta L. Loftin

Guest Business: The L3 Agency

EPISODE SUMMARY

In this episode of the Black Businesses Matter Podcast, host Larvetta L. Loftin kicks off Season 10 with powerful updates and reflections. She shares how the podcast has grown over the past nine seasons, highlights lessons from the recent L3 Agency retreat, and offers a look at what’s ahead—from new technology to fresh, impactful conversations.

With the season themed “The Evolution of Entrepreneurship: Trauma,” Larvetta sets the stage for meaningful dialogue about how personal, generational, and systemic trauma shape the entrepreneurial journey. She also opens up about her own wins, life updates, and what it truly means to evolve as a leader today.

If you care about leadership, equity, education, or building impact through workforce development, this episode is for you

IN THIS EPISODE, I TALK ABOUT…

What does it mean to reach Season 10 of the Black Businesses Matter podcast, and how has the journey evolved so far?
What were the biggest takeaways or favorite moments from the recent L3 Agency team retreat?
What exciting updates or shifts are happening at The L3 Agency that listeners should know about?
What personal wins or life updates have you experienced recently that connect to your entrepreneurial journey?
What new features or content can listeners expect this season—from BBM Lives to expanded video storytelling?
Why did you choose “The Evolution of Entrepreneurship: Trauma” as the theme for Season 10? Provide a baseline definition of trauma for this season
How has trauma, whether personal, generational, or systemic, shaped your approach to entrepreneurship?
What does it really mean to “evolve” as an entrepreneur today?
BBM Brag Moment
What brings them joy?
Why do black businesses matter?

Stream and download the Black Businesses Matter Podcast NOW for FREE on Apple Podcasts, Google, Stitcher, Pandora, and Spotify!

Support the show

To connect further with me:
Visit my website: Thel3agency.com
Connect with me on Facebook: www.facebook.com/thel3agency
Follow me on Instagram: https://www.instagram.com/larvettaspeaks/
Connect with me on Linkedin: www.linkedin.com/company/thel3agency
Be sure to follow our podcast on Instagram. I can't wait to see you join us and take the pledge of #blackbusinessesmatter

People on this episode

Larvetta L. Loftin

Host